FRAMEWORK

How we figure out what your business actually needs.

Before we recommend a single tool, we assess your business across six dimensions. The same framework guides every engagement we take on.

Evidence-based. Vendor-agnostic. Built for Canadian small businesses.

Six Dimensions

The BRUKD Digital & AI Readiness Framework

BRUKD
Model

Business Problem

Data Readiness

Governance

Technology

People & Adoption

Outcomes & ROI

Framework Dimensions

Six questions we answer before recommending anything.

01

Business Problem

What specific outcome needs to improve and how will we know when it has? Every engagement starts here, not with tools.

02

Data Readiness

What data do you have, where does it live, and is it clean enough to build on? If it is not ready, we fix that first.

03

Governance & Risk

Canadian privacy law applies to your business. We make sure what we build is compliant before anything goes live.

04

Technology & Tools

What are you already using, what is working, and what can be removed? We never add tools for the sake of it.

05

People & Adoption

Who will actually use what we build and what do they need to be able to do it? Training is planned before the build starts.

06

Outcomes & ROI

What does success look like in numbers? We define this before we build anything and measure it at 30 and 90 days.

How it works in practice

The framework drives every engagement from the first conversation.

This is not a checklist we hand to a client. It is the structure we use internally to understand your situation before we design any solution. What we find in each dimension determines what gets built, in what order, and with which tools.

Business problem first. Always.
Tools selected after the diagnosis.
Outcomes defined before we build.
AI readiness framework data visualization

See how your business scores across the six dimensions.

8 minutes. A written result. No obligation.